Proudly servicing patrons of The Hill and surrounding Cedar Falls area for over 40 years. Offering the Cedar Valley a Wide Selection of Beer, Spirits, Wine, Premium Cigars, Tobacco, Snacks and More…….. Conveniently located 2217 College St Cedar Falls, IA 50613.

Store Hours:


In addition, We offer a full service wholesale wine and spirits delivery service. Servicing Cedar Falls and the Surrounding Cedar Valley Area. Fast deliveries and low wholesale pricing for your wine and spirits needs. Wholesale Inquiries or Questions? Contact us via email: or call us (319) 277-7749.